PolyTitan Coatings is a supplier of professional-grade concrete coating materials, surface preparation tools, and contractor essentials used in residential, commercial, and industrial flooring projects. The company provides epoxy, polyurea, polyaspartic, and urethane coating systems along with diamond tooling and accessories designed for durability and high performance. Their mission is to help contractors access reliable products, wholesale pricing, and expert support for coating installations across USA.
We partnered with PolyTitan Coatings to design and develop a fully custom Shopify theme tailored for contractors and wholesalers to purchase concrete coating materials and tools. The project involved building a high-performance custom Shopify theme with advanced functionality, including a Build-Your-Own bundle system, product upsell features, and a material coverage calculator on product pages to help customers estimate the required quantity for their projects. The goal was to create a streamlined, scalable E-commerce experience that simplifies complex product purchases while improving conversion rates and average order value.
The primary goals of this campaign include:
Our approach focused on building a high-performance, wholesaler-focused E-commerce experience tailored to the specific purchasing behavior of the coatings industry. We began by designing and developing a fully custom Shopify theme that prioritized speed, scalability, and intuitive navigation. Special attention was given to the mega menu, product page experience, and implementing advanced functionality such as a Build-Your-Own bundle system, dynamic product upsells, and a custom coverage calculator to help customers accurately estimate the amount of material needed for their projects. Throughout the development process, we emphasized clean architecture, mobile responsiveness, and conversion-focused design to ensure the platform could efficiently handle complex product configurations while delivering a seamless shopping experience.
The project resulted in a fully customized, high-performance Shopify theme that simplifies complex product purchases for contractors and wholesalers. With features like bundle building, product upsells, and material calculators, the platform delivers a smoother buying experience while supporting higher conversions and scalable business growth.
